Breaking Through in Niche Markets: Expert Event Marketing Tips from Shanondoah Nicholson
Table of contents Understanding the Unique Needs and Pain Points of Each Industry Crafting Targeted Messaging That Speaks Directly to...
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How SXSW Stays Ahead of Trends in Event Programming: Expert Insights from Hugh Forrest
Table of contents Create Opportunities from Obstacles Embrace Technological Shifts and Trends Engage Your Community in Programming Stay...
Maximizing ROI Through Strategic Event Planning: Insights from Kelly Carlsted
Table of contents Strategic Budget Allocation for Maximum ROI Case Study: Subsurface Event Success Integrating Field Marketing with...
5 Key Strategies for Maintaining Audience Engagement Post-Event: Building Long-Term Connections
After an event wraps up, the real challenge begins: keeping the momentum alive. How do you prevent attendees from losing interest amidst...
Transforming Event Experiences with AI: Insights from Geoff Thatcher
Table of contents Using AI to Personalize Experiences: The College Football Hall of Fame Example The Five-Step Experience Model...
Maximizing the Value of Event Content: A Guide to Effective Repurposing
If you’ve ever felt the pressure to make your event content go further, you’re not alone. 75% of event planners say they repurpose...
Strategic Event Planning for Large-Scale Government and Corporate Events: Insights from Alexandra Whiteley
Table of contents Align Events with Organizational Goals and Create Meaningful Engagement Streamline Execution with Rehearsals for...
Optimizing Your Marketing Strategy with Events: Insights from Aleksandra Panyukhina
Table of contents Build Community-Driven Events: Focus on People, Not Products Shift Focus from Content to Connection Micro-Events:...
Building Strategic Partnerships for Event Success: Insights from Anick Beaulieu, CEO of C2
Table of contents Finding the Right Partners for Your Event Building and Nurturing Long-Lasting Relationships Leveraging Partnerships to...
Mastering Data Management in Event Marketing
Ever feel like you're drowning in data but not quite sure how to make the most of it? You’re not alone. According to Freeman , 75% of...
How to Take Your Events to the Next Level with Wearable Tech, AI, and Sustainability: Insights from Will Curran, Head of Klik at Bizzabo
Table of contents Wearable Tech: Changing the Way We Network and Go Green AI: Elevating Event Planning, Engagement, and Content Delivery...
Making the Most of Limited Budgets: 4 Tips to Deliver High-Impact Events Without Breaking the Bank
You don’t need a limitless budget to create something memorable. Often, the most impactful experiences come from working within...
Building and Leading High-Performing Event Teams: Insights from Tavar James, Head of Event Marketing at BetterUp
Table of contents Harnessing Positive Energy as the Foundation of a Strong Team Fostering Growth and Development Within Teams Adopt a...
Creating Impactful Events and Fostering Community Connections: Insights from Noelle Gardner, Head of Events & Advocacy at Armis
Table of contents Crafting Unique Event Experiences Creativity Under Constraints Embracing Sustainability and Philanthropy Maximizing...
Harnessing AI and Adaptation: Insights from Dan Slagen, CMO at Tomorrow.io
Table of contents Embracing the Power of Adaptation Harnessing AI for Creative Leverage Navigating Hypergrowth PR as a Strategic Lead Gen...
Strategizing Success: Insights from François Fournier, Director of Global Events at DTN
Table of contents Embracing the Era of Data-Driven Event Planning Leverage AI for Efficient Data Analysis Use the Data to Overcome...
Event Planning & Community Building Secrets: Insights from Gerilynn Marburger, Director of Global Events at HP
Table of contents Understanding Your Audience Innovation and Risk-Taking Budgeting Wisely Building and Maintaining Community Measuring...
Event Mastery for Event Leaders: Insights from Keri Ibbitson, Former Head of Events at Philips
Table of contents Understanding Target Audience and Goals Navigating the Challenges of B2B Event Activation Prioritizing Budget vs....
Fostering Change through Events: Insights from Monique Ruff-Bell, CPO at TED Conferences
Table of contents Understanding Your 'Why' in Event Planning Building a Unified Team Balancing Control and Empowerment in Event Licensing...
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